Talk Ahead
Real-time Marketing Content Implementation
Talk Ahead, a startup company owned by Wolf Communications, enables advertisers “acquire” a specific article (URL) and embed their ads in that article according to their discretion. The result is content tailored precisely for the reader in real time and served as part of core articles in the online news and economic channels.
- Advertising is served as text, not as banners;
- The textual format attracts users to continue reading, with clicking becoming a natural part of the experience;
- The link referral can be coded and tracked in Google Analytics;
- Talk Ahead generates reports and statistics to aid advertising decision-making.
Talk Ahead
Real-time Marketing Content Implementation
Talk Ahead, a start-up owned by Wolf Communications, enables advertisers to “acquire” a specific article (URL) and embed their ads in that article to their discretion. The result is content tailored precisely for the reader in real time and served as part of core articles in the online news and economic outlets.
- Advertising is served as text, not as banners
- The textual format attracts users to continue reading, with clicking becoming a natural part of the experience
- The link referral can be coded and tracked in Google Analytics
- Talk Ahead generates reports and statistics to aid advertising decision-making